Top 5 Mistakes Truck Drivers Make When Switching Jobs (and How to Avoid Them).

Truck drivers have big shoes to fill

There’s so many mistakes that can jeopardize their careers. By filling out the contact form on this landing page, users will receive access to the guide “Top 5 Mistakes Truck Drivers Make When Switching Jobs (And How to Avoid Them).”
By downloading the guide, they’ll find out what they might be doing wrong and how to fix it.

To improve click through rates, a “Smart CTA” was utilized to allow for both desktop and mobile versions to appear on the page, depending on the user’s device.

Multiple call-to-actions were sprinkled throughout the blog section of the site directing users to the landing page.

After carefully analyzing Drive4ATS.com’s traffic, I learned that almost 90% of our visitors are on a mobile device. With that information, I strayed away from creating a printable ebook and aimed to make it more user friendly on a mobile device.

These contacts are then stored as a Marketing Qualified Leads. This list of leads enters a workflow on HubSpot that sends them a series of nurturing emails within a six-day period. The goal is to move them down the funnel and apply for a truck driving position with Anderson Trucking Service.